
Hyper Profitable
More money. More control. More freedom.
Establishing a strong “personal brand” is the single most profitable thing you can do as a creator, professional, or business owner. And you can do it without feeling gross about it. I’ll show you how.

This is all stuff that my best clients have said before we got them stupid successful:
- “What if people think I’m arrogant or self-promotional? I don’t want to come across as bragging or seem like I think I’m better than others.”
- “I don’t feel qualified or expert enough to share my thoughts publicly. Who am I to give advice or position myself as an expert?”
- “I value my privacy and don’t want strangers knowing about my personal life, opinions, or background. What if this information is used against me?”
- “What if I post something that gets taken out of context or offends someone? I’m worried about cancel culture or damaging my reputation or losing my job.”
- “I’m already stretched thin with work and family. Creating content, maintaining social media, and networking feels like a full-time job I don’t have time for.”
- “I don’t want to create a fake online persona, but I also don’t know how to be ‘myself’ in a professional context. It feels forced and inauthentic.”
- “I don’t understand social media algorithms, website building, or content creation. The technology feels overwhelming and there’s no way I’m going to keep up.”
- “In my industry/company, self-promotion is frowned upon. My work should speak for itself, and personal branding feels unprofessional.”
- “What if I start building a brand but can’t maintain it? I’m worried about starting something I can’t sustain or looking flaky if I’m inconsistent.”
- “Everyone else seems so polished and successful online. I feel like I’m too late to the game or that my content won’t measure up to what’s already out there.”
- “What if my personal brand conflicts with my current employer’s interests? I’m worried about jeopardizing my job security for uncertain benefits.”
- “I want everything to be perfect before I put it out there, but I never feel ready. I keep waiting for the ‘right time’ or the ‘perfect content’ that never comes.”

The Best Kept Secret For High-Paid Creators, Business Owners, & Even Corporations
Hi there, I’m Jonathan .W. Pritchard and this is a peek into why you might care about what I have to share.
- I’ve been flown out to Vegas by Criss Angel to work on TV projects.
- I was the lead creative consultant for Brian Brushwood’s “Scam School” which garnered him a 1,000,000+ following.
- I helped a guy start a consulting firm. He helped his client win America’s Got Talent.
Before you say something like, “But I’m a respectable person / business! We don’t do stuff like that” let me tell you:
- BP brought me in to run a two day workshop with the entire C-Suite (including the President of the company) about the fundamentals of leadership & communication skills.
- State Farm had me run monthly training workshops for 3 years for their agents. They were focused on persuasion skills, and I was their highest-rated trainer of all time.
- Discovery (yes, the big ol’ Discovery Network, Discovery) brought me in to share my approaches to building personal brands with their employees.
So yeah. This is the good stuff.
You can see how I help creators, business owners, and everyone in between use applied psychology to be more effective in life & business.
I get lit the hell UP helping cool people make their impossible dreams happen for real. I am compelled to help you get your big ideas out into the world (and get you paid big time for it).
Now sign up for my emails and I’ll share all the best approaches to making money.
We’ll figure out your messaging, branding, content creation, and promotion strategies (without turning you into a sleaze-bag weirdo narcissist).